Luiz Lara calls for advertising that reconnects with people
In “A alma brasileira do negócio”, the TBWA chairman revisits the history of advertising and urges the industry to reclaim purpose, ethics, and humanity amid the dominance of algorithms 10/14/2025 At a time when marketing seeks to reconnect with purpose and humanity, Luiz Lara, chairman of TBWA Brazil, has released “A alma brasileira […]
