Consolidation of distribution operations creates a company with R$600m in share capital and more than R$1bn in assets
01/12/2026
The steel distributor Açotubo is preparing a corporate reorganization to unify the group’s business taxpayer IDs, currently concentrated primarily in Açotubo and Artex. The reorganization, which involves a shareholders’ agreement, will result in a share capital of about R$600 million in the companies linked to distribution, in addition to assets exceeding R$1 billion, the company’s CEO, Bruno Bassi, said in an interview with Valor.
The group’s remaining industrial companies have combined assets of more than R$500 million. At the same time, the company is advancing its plans to enter the American market, a move that is part of its strategy to improve efficiency, expand internationally, and enhance transparency for customers and investors.
Despite the reorganization, the shareholding structure remains practically unchanged. The company remains family-owned and privately held, with a board of directors comprising the three founders and two independent members.
“What we are doing is a reorganization to capture synergies, reduce redundancy, and provide more clarity for the market and customers,” said Bassi. With the restructuring, Artex ceases to exist as a brand, and all operations will be conducted under the name Açotubo Soluções em Aço, reinforcing the group’s integrated vision.
Today, about 80% of the group’s revenue comes from steel distribution, an activity traditionally associated with the Açotubo brand. The remainder is concentrated in the industrial arm, grouped under Incotep, and includes a joint venture with Vallourec focused on the production of profiled tubes and parts.
According to Bassi, the reorganization seeks to align these fronts. “It is necessary to look at the customer in a holistic way,” he said. The expectation is that, depending on the product line, integration could increase revenue by up to 10%, although the financial impact is still being evaluated.
In terms of performance, the company expects to close 2025 with results similar to those of 2024, with gross revenue close to R$2 billion. This growth has been sustained primarily through international expansion, as margins in the Brazilian market have tightened.
As part of its move into new markets, Açotubo recently incorporated a company with operations in Peru and Colombia, formerly known as SPG, thereby expanding its presence in Latin America. Another important strategic move is to expand internationally beyond South America. The company has been studying entry into the United States market for more than a year and a half—a plan that predates US President Donald Trump’s decision to raise steel import tariffs to 50%.
“The idea is not to export from Brazil to the US, because that wouldn’t leave a margin. We want to act as a local distributor,” explains Bassi. According to him, the strategy involves acquiring an established company in the country. “We imagine that in a short time we will acquire a company. Plan B is to do a greenfield [investment], [building] an operation from scratch,” he said.
Bassi acknowledges that the entry of imported steel is a growing concern in [Brazil’s] steel sector, including for distributors. Although the company makes occasional imports when it cannot find a certain product on the national market, he warns of the effects of subsidized steel.
“Cheaper imported steel is important for the industry, but the subsidy makes the product up to 30% cheaper, which corrodes the national industry,” he says.
On this point, Bassi’s view aligns with the sector’s view that the Brazilian government should implement trade defense measures, particularly for Chinese steel. He also acknowledges that buying from national producers implies paying a premium over the international price, which puts pressure on margins. “We were pressured by margins. There is a lot of imported material coming in, but we have an important partnership with national mills.”
The expectation is for improvement in 2026. Bassi projects average growth of up to 8% for Açotubo, with emphasis on clients in the paper and pulp, mechanical and metal, automotive, and agricultural machinery sectors, among others.
The company’s investment plan remains stable, with approximately R$30 million allocated. In 2026, one focus will be fleet renewal—the goal is to replace one-third of the trucks, totaling about 50 vehicles.
The corporate reorganization of Açotubo is also part of a broader context of diversification of the group, which today operates in four major areas: Açotubo itself, Trialle (an industrial and logistics warehouse developer), Tirreno Finanças (a financial arm and investment fund) and Firenze, an insurance brokerage, the group’s most recent business.
*By Robson Rodrigues — São Paulo
Source: Valor International
https://valorinternational.globo.com/
