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Administrative rule likely to update corporate revenue thresholds

01/30/2025


Brazil’s Ministry of Finance and Ministry of Justice and Public Security are expected to update soon the revenue thresholds that require companies to notify the antitrust watchdog named Administrative Council for Economic Defense (CADE) of mergers and acquisitions. Under Brazil’s antitrust legislation, companies are currently required to report deals if the parties involved posted revenues of at least R$750 million (one of the parties) and R$75 million (the other party) in the previous year. According to people familiar with the discussions, these thresholds will likely increase to R$1 billion and R$200 million—or maybe more.

According to sources, the update would be implemented through an administrative rule by both ministries and is primarily aimed at easing the workload of CADE’s General Superintendence—the division overseeing the initial review of mergers and acquisitions. That would allow more personnel to focus on regulating and overseeing big tech companies from a competition perspective, as part of a government proposal currently being drafted by the ministries to be sent to Congress soon.

According to government sources, this update could reduce the number of mergers requiring notification to the antitrust watchdog by about one-third, lowering the caseload.

The antitrust legislation (Law No. 12,529), enacted in 2011, originally set the revenue thresholds for mandatory notification at R$400 million for one party and R$30 million for the other. In 2012, the ministries of Finance and Justice raised these figures to the current R$750 million and R$75 million, respectively. Since then, no further adjustments have been made, despite inflation during the period.

Experts argue that the outdated figures have led to record-high caseloads at CADE, straining its lean staff. Additionally, companies have long called for an adjustment in the required threshold, as exemption from mandatory notifications would reduce legal costs.

In 2024, CADE data showed that 712 deals were reported, nearly 20% more than the previous year. In recent years, the antitrust regulator has sought ways to expedite reviews, including through artificial intelligence. The average processing time for standard cases dropped from 117 days in 2023 to 93.9 days last year.

A 2023 study by the Antitrust Research Group and the Center for Economic Freedom at Mackenzie Presbyterian University found that, based on the General Market Price Index (IGP-M), the revenue thresholds should be raised to R$1.7 billion and R$170 million.

According to Vicente Bagnoli, an antitrust law professor at Mackenzie and one of the study’s authors, the research concluded that most merger cases submitted to the regulator appear unnecessary. He noted that many deals are reported only due to outdated revenue thresholds rather than for posing a real risk of market concentration.

“Outdated thresholds contradict the spirit of the law,” Mr. Bagnoli said. He argued that adjusting the figures would allow the antitrust regulator to “optimize its resources, dedicating more time and personnel to expediting investigations into anticompetitive practices, such as cartelization and abuse of dominant position.”

Paola Pugliese, a partner at Lefosse Advogados and chair of the Competition Commission at the International Chamber of Commerce (ICC), said the update is widely welcomed by the market. “Because the current criteria have been in place since 2012 with no inflation adjustment, they now capture many more cases than when first established,” she noted.

Within CADE, opinions on the matter are divided. In early 2024, CADE President Alexandre Cordeiro suggested in an interview with Valor that other notification criteria should be modified instead of simply increasing the revenue thresholds.

“The push to update these figures seems driven by a desire to avoid notifications. Shouldn’t the goal be the opposite? Analyzing more cases would build a more comprehensive database and provide deeper insights into market dynamics. Is the antitrust regulator willing to forgo access to more data?” Mr. Cordeiro questioned at the time. “A key discussion point is whether we need to refine the criteria—perhaps using deal value alongside revenue thresholds.”

Some experts opposing the update warn that it could enable large corporations to acquire regional companies and expand their market power without the antitrust watchdog’s scrutiny.

“It’s questionable whether the update would weaken enforcement,” Ms. Pugliese countered. “Statistically, the vast majority of cases have low competitive significance.” She added that deals with a real impact on competition are unlikely to go unnoticed by CADE, which retains the legal authority to require notification even when a deal falls below the established thresholds.

Eric Hadmann Jasper, a partner at HD Advogados and an expert in antitrust legislation, echoed this view. “Updating the revenue thresholds makes a lot of sense,” he said. “It would be a simple way to free up internal resources for investigating unilateral conduct, particularly in digital markets, which are complex.”

Mr. Jasper emphasized that the antitrust regulator would still have mechanisms to detect problematic mergers, as competitors can file complaints with the agency. “It just requires vigilance, monitoring, and educational campaigns,” he noted.

CADE, the Ministry of Finance, and the Ministry of Justice and Public Security did not respond to requests for comment.

*By Guilherme Pimenta – Brasília

Source: Valor International

https://valorinternational.globo.com/
Thalyta Dalmora - Blumenau, Santa Catarina, Brasil | Perfil profissional |  LinkedIn

Just over a month after Uber announced it will operate in the Brazilian food delivery market only until March 7, delivery company Rappi filed a new petition with the Administrative Council for Economic Defense (Cade), Brazil’s antitrust regulator, defending the termination of all exclusivity contracts held by iFood with restaurants and bars.

In the document, Rappi asks the watchdog to review a provisional measure from March last year, which establishes the blocking of new exclusive contracts of iFood with restaurants, keeping the agreements prior to the determination.

Until September last year, iFood had 80% of the food delivery market in the country, followed by Uber (25%) and Rappi (18%), according to data from the Brazilian Association of Bars and Restaurants (Abrasel).

Uber’s exit from this sector and the shutdown of the Delivery Center are Rappi’s main arguments to request the reopening of the case by Cade. The Delivery Center was a service focused on restaurants and shopping malls stores, which had BRMalls and Multiplan among its partners – it closed the operation in November.

According to Rappi, the moves are “evidence that, even with the preventive action of Cade, the practices of iFood continue to damage the market, requiring the adoption of new restrictions by the regulator.”

The president of Abrasel, Paulo Solmucci, criticized Rappi’s position in defending only the end of iFood’s exclusivity with stores because the company also operates with exclusive contracts.

“If Rappi was genuinely in a pro-market movement it should enter as an interested third party in our lawsuit and ask for the end of exclusivity as a whole,” Mr. Solmucci told Valor.

Abrasel filed its own request in December 2020, advocating for an end to all exclusive contracts between food delivery apps — in addition to enter as an interested party in Rappi’s lawsuit against iFood with Cade in September. “The genuine speech that Abrasel would applaud is that of a healthy market and free competition,” says Mr. Solmucci.

The new petition filed Tuesday by Rappi asks Cade to suspend the requirement of a termination fine for the breach of exclusivity of all contracts concluded by iFood with restaurants. “In the case of contracts that have specific investments in infrastructure, the rescission fine may not exceed the amount invested.”

The document also mentions a recent decision by the Norwegian competition authority to prevent Delivery Hero, which operates the online delivery platform Foodora in that country, from entering into exclusive contracts with stores for a period of three years.

In a note, iFood said that “the online delivery market is constantly evolving, with frequent entry of new competitors and the emergence of new business models,” that its commercial policies “are in strict compliance with the competition legislation” and that it “will continue to cooperate with the authorities in charge of the matter.”

Brazil's antitrust regulator CADE — Foto: Valor
Brazil’s antitrust regulator CADE — Foto: Valor

During a tense session that lasted almost four hours on Wednesday, the Administrative Council for Economic Defense (CADE) approved the sale of Oi Móvel to Telefônica (owner of Vivo), TIM and Claro, joined in alliance. The approval for the operation is followed by severe measures to preserve competition, such as the obligation of telecoms to sell half of the base transceiver stations (ERBs, or antennas) they will receive from Oi.

Telefonica’s CEO Christian Gebara told Valor that Oi Móvel remains an attractive business, despite the imposition of stronger-than-expected remedies. “The remedies presented by Anatel and CADE´s General Superintendence were already strong enough and adequate for the operation,” said Mr. Gebara.

The transaction was approved with the determination that “remedies” are applied before the deal is completed. This is part of an Agreement on Merger Control (ACC) negotiated between the antitrust agency and the buyers.

For Oi, the sale of the asset will generate the resources necessary for the execution of the company’s new strategic plan, said the president of Oi, Rodrigo Abreu, in a statement. The mobile services unit was sold in a judicial auction in December 2020 for R$16.5 billion.

Among the various aspects cited by Oi as important with this transaction, is the feasibility of reducing its debt, “being the main source of cash to pay bankruptcy and extra-bankruptcy creditors, among which are BNDES, Anatel, the Banco do Brasil and Caixa Econômica Federal, in addition to enabling the maintenance of the other activities of the company’s recovery process.” Net debt stood at R$29.9 billion in the third quarter of 2021.

The endorsement of the deal shows that in the struggle between the trio of teles on one side, and on the other, several regional and incoming operators, such as Algar Telecom and Copel/Sercomtel, the giants won by force. Controlled by the Bordeaux fund, led by businessman Nelson Tanure, Copel gave up the fight, said CEO Wendell Oliveira.

The owner of Vivo will pay an estimated amount of R$5.5 billion for its share in the business. According to the CEO, Telefônica has more than enough cash to sustain the operation.

Mr. Gebara said at the moment he does not have information on the impact of the revenue from the assets of Oi Móvel for Telefônica, since the revenue from the company’s customers will only be accounted for in its group after the closing of the deal.

Telefônica will also receive around 10 million customers, most of them in the Northeast region, where it has a lower market share and excess capacity, and in the state of Paraná.

About how much this asset will add to Vivo’s revenue, the executive preferred not to anticipate. He said there are many issues still to be resolved upon closing the deal.

“Oi’s customers will be well received,” said Mr. Gebara, adding that they will be able to count on Vivo’s entire product portfolio. They will even be able to browse the internet at a frequency of 700 megahertz, for 4G, and on 5G — Oi does not have any of them.

“It is the end of a long regulatory and competitive approval process, which allows for an important rearrangement of the sector, with more services and competition for the consumer,” said the executive about the approval of the antitrust body.

According to calculations made by a source that follows the sale of the asset, the division between the telcos is done, but may be updated. From the value of the deal, TIM will pay 44.3%, Vivo (33.7%) and Claro (22%).

Of the number of Oi’s clients, TIM will keep 14.5 million (40%); Vivo, 10.5 million (29%) and Claro, 11.6 million (31%).

Of the infrastructure part, TIM will have 7,500 ERBs (50%), Vivo 2,700 (18%) and Claro 4,700 (31%).

TIM will receive 54% of the spectrum (49 MHz) and Vivo, 46% (43 MHz). Claro, which already reached the limit established by Anatel when bought Nextel, won’t take anything in this operation.

Oi’s common shares and preferred closed in fall in B3.

Source: Valor International

https://valorinternational.globo.com