{"id":98112,"date":"2026-04-03T20:32:51","date_gmt":"2026-04-03T23:32:51","guid":{"rendered":"https:\/\/murray.adv.br\/?p=98112"},"modified":"2026-04-03T20:32:51","modified_gmt":"2026-04-03T23:32:51","slug":"brazilian-soil-analysis-technology-expands-to-u-s","status":"publish","type":"post","link":"https:\/\/murray.adv.br\/en\/brazilian-soil-analysis-technology-expands-to-u-s\/","title":{"rendered":"Brazilian soil analysis technology expands to U.S."},"content":{"rendered":"
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Company launches pilot projects, targets lab by 2030<\/strong><\/em><\/h6>\n<\/div>\n<\/div>\n
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The rapid expansion of Brazil\u2019s agribusiness over the past 50 years has largely been driven by the \u201ctropicalization\u201d of technologies\u2014adapting crops and techniques developed for colder climates to the country\u2019s tropical conditions. Now, a company in the sector is betting on the reverse path: exporting Brazilian expertise to U.S. farmland.<\/p>\n<\/div>\n

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IBRA Megalab, a Brazilian soil analysis laboratory, is investing R$5 million in a technology transfer program to operate in U.S. agriculture. So far, the funds have been allocated to developing and validating methodologies to assess U.S. soil types, as well as to institutional outreach and market prospecting.<\/p>\n<\/div>\n

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According to Armando Saretta Parducci, director at IBRA Megalab, the group\u2019s ambitions go further. By 2030, the goal is to establish a soil analysis laboratory in the United States. \u201cThat will happen once we define a primary region to operate in and move forward with a structural investment,\u201d he said.<\/p>\n<\/div>\n

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The main attraction of entering the U.S. market is its scale. According to IBRA, the U.S. soil analysis market reached $800 million in 2025\u2014up to five times larger than Brazil\u2019s. \u201cIt\u2019s a huge opportunity that we\u2019ve identified,\u201d Parducci said.<\/p>\n<\/div>\n

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He noted that Brazil\u2019s experience with low-fertility soils has generated technical expertise that can help address emerging agricultural challenges, including boosting productivity, improving fertilizer efficiency, and measuring soil carbon.<\/p>\n<\/div>\n

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\u201cThere is growing interest in more advanced soil diagnostics technologies, especially those that integrate laboratory analysis with digital agriculture, soil mapping, and carbon-related metrics,\u201d he said.<\/p>\n<\/div>\n

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Several pilot projects are already underway. One involves a farmer in Illinois who also operates in Brazil and is already an IBRA client in Lu\u00eds Eduardo Magalh\u00e3es, Bahia. Another project is being conducted in partnership with Agtegra, a cooperative based in North Dakota.<\/p>\n<\/div>\n

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The laboratory has accessed 150,000 soil samples from the United States to develop analysis technologies tailored to the local market and its main crops.<\/p>\n<\/div>\n

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\u201cOur current focus is on market development and client acquisition. We plan to take part in industry events in the U.S. to showcase Brazilian technology, particularly in precision agriculture and soil carbon measurement,\u201d Parducci said.<\/p>\n<\/div>\n

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Founded in 1980 in Campinas, S\u00e3o Paulo, IBRA analyzes around 1 million soil samples per year, covering approximately 20 million hectares. The group also sees new opportunities in Brazil and is investing in expanding its domestic footprint.<\/p>\n<\/div>\n

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It currently operates laboratories in Sumar\u00e9 (S\u00e3o Paulo), Maring\u00e1 (Paran\u00e1), Navira\u00ed (Mato Grosso do Sul), Sorriso (Mato Grosso), and Lu\u00eds Eduardo Magalh\u00e3es (Bahia). A new unit is expected to open in Passo Fundo (Rio Grande do Sul) by the second half of the year, with an investment of R$3 million.<\/p>\n

*By\u00a0Marcelo Beledeli, Globo Rural\u00a0\u2014 Porto Alegre<\/p>\n

Source: Valor International<\/p>\n

https:\/\/valorinternational.globo.com\/<\/p>\n<\/div>\n

<\/div>\n<\/div>\n<\/div>\n<\/article>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Company launches pilot projects, targets lab by 2030       04\/02\/2026\u00a0 The rapid expansion of Brazil\u2019s agribusiness over the past 50 years has largely been driven by the \u201ctropicalization\u201d of technologies\u2014adapting crops and techniques developed for colder climates to the country\u2019s tropical conditions. Now, a company in the sector is betting on the reverse […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8106],"tags":[26847,26848],"class_list":["post-98112","post","type-post","status-publish","format-standard","hentry","category-murray-news","tag-brazilian-soil-analysis-technology","tag-expands-to-u-s"],"yoast_head":"\nBrazilian soil analysis technology expands to U.S. - Murray Advogados<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/murray.adv.br\/en\/brazilian-soil-analysis-technology-expands-to-u-s\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brazilian soil analysis technology expands to U.S. - Murray Advogados\" \/>\n<meta property=\"og:description\" content=\"Company launches pilot projects, targets lab by 2030       04\/02\/2026\u00a0 The rapid expansion of Brazil\u2019s agribusiness over the past 50 years has largely been driven by the \u201ctropicalization\u201d of technologies\u2014adapting crops and techniques developed for colder climates to the country\u2019s tropical conditions. 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