{"id":98059,"date":"2026-04-01T19:43:25","date_gmt":"2026-04-01T22:43:25","guid":{"rendered":"https:\/\/murray.adv.br\/?p=98059"},"modified":"2026-04-01T19:43:25","modified_gmt":"2026-04-01T22:43:25","slug":"u-s-tariffs-cut-into-sales-of-brazilian-manufacturers","status":"publish","type":"post","link":"https:\/\/murray.adv.br\/en\/u-s-tariffs-cut-into-sales-of-brazilian-manufacturers\/","title":{"rendered":"U.S. tariffs cut into sales of Brazilian manufacturers"},"content":{"rendered":"<section class=\"content--header\">\n<div class=\"row content-head non-featured \">\n<div class=\"title\">\n<h6 class=\"content-head__title\" style=\"text-align: center\"><em><strong>From Taurus to WEG, companies say U.S. trade barriers hurt revenue and margins, even as some effects begin to ease<\/strong><\/em><\/h6>\n<\/div>\n<\/div>\n<div class=\"content__signa-share\">\n<div class=\"content__signature\">\n<div class=\"content-publication-data\">\n<div class=\"content-publication-data__text\">\n<div class=\"content-publication-data__from\"><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p class=\"content-publication-data__updated\"><time datetime=\"2026-04-01T06:06:24.473-03:00\">04\/01\/2026\u00a0<\/time><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"content__share-bar-container\">\n<div class=\"content__share-bar\"><\/div>\n<\/div>\n<\/div>\n<\/section>\n<div id=\"mc-article-body\" class=\"mc-article-body \">\n<article>\n<div class=\"no-paywall\">\n<div class=\"row medium-uncollapsed content-media content-photo\" data-block-type=\"backstage-photo\" data-block-id=\"0\">\n<div class=\"mc-column content-media__container\" data-image-display=\"normal\">\n<div class=\"content-media-container\">\n<figure class=\"content-media__figure\"><img loading=\"lazy\" decoding=\"async\" class=\"content-media__image aligncenter\" src=\"https:\/\/s2-valorinternational.glbimg.com\/J_C-sYum8kfdW2fVcbl6eNBlxGs=\/984x0\/smart\/filters:strip_icc()\/i.s3.glbimg.com\/v1\/AUTH_63b422c2caee4269b8b34177e8876b93\/internal_photos\/bs\/2026\/7\/R\/bFxs9rQxehueu2vVIpVQ\/foto01emp-101-tarifa-b1.jpg\" alt=\"Iochpe-Maxion plant in Casta\u00f1os, Mexico: revenue declines as an indirect effect of tariffs \u2014 Foto: Divulga\u00e7\u00e3o\" width=\"1153\" height=\"1180\" \/><figcaption class=\"content-media__description\"><em>Iochpe-Maxion plant in Casta\u00f1os, Mexico: revenue declines as an indirect effect of tariffs \u2014 Photo: Divulga\u00e7\u00e3o<\/em><\/figcaption><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mc-column mc-side-item__container\" data-block-type=\"ads\" data-block-id=\"1\"><\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"31\" data-block-id=\"2\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">Gunmaker Taurus expects at some point to recover $18 million it paid in export tariffs to the United States, charges that were struck down in February by the country\u2019s Supreme Court.<\/p>\n<\/div>\n<div class=\"wall protected-content\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"33\" data-block-id=\"3\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">Like Taurus, other large Brazilian companies with exports to the U.S. or production in North America spent the second half of 2025 trying to find ways around the impact of Washington\u2019s tariff offensive.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"29\" data-block-id=\"4\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">Now that fourth-quarter and full-year 2025 earnings season has passed, manufacturers such as Tupy, Iochpe-Maxion, WEG and Taurus itself are calculating the damage U.S. tariffs inflicted on their results.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"33\" data-block-id=\"5\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">\u201cOur war is over,\u201d Taurus Chief Executive Salesio Nuhs said on the company\u2019s fourth-quarter earnings call, referring to the end of the 50% tariff that had been applied to shipments to the U.S.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"33\" data-block-id=\"6\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">Firearms were not included on the list of products exempted from the 40% surcharge announced by U.S. President Donald Trump in July last year, which was added to the initial 10% \u201creciprocal\u201d tariff.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"3\" data-block-id=\"7\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\"><strong>Indirect damage<\/strong><\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"66\" data-block-id=\"8\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">Brazilian multinational Iochpe-Maxion, which operates in 14 countries producing vehicle wheels and components for the transport industry, faced a R$700 million hit to revenue because of the tariff shock. Since it has four plants in Mexico and the U.S., the company did not suffer direct effects from the tariffs, as products made in Mexico are exempt when shipped to the U.S. market under regional trade agreements.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"41\" data-block-id=\"9\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">But its production was hurt by a drop in sales volumes of steel wheels and chassis for heavy trucks. The impact was indirect: as tariffs reduced U.S. imports, freight volumes and freight prices fell, weakening transport operators\u2019 appetite to renew fleets.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"81\" data-block-id=\"11\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">\u201cThe drop in volumes was much more related to weaker end demand than to a direct effect from tariffs,\u201d Renato Salum, Iochpe-Maxion\u2019s finance and investor relations director, told Valor. \u201cThe decline in truck production in North America last year was more an indirect than a direct consequence of the tariffs. The end buyer does not immediately feel the inflationary impact on prices, which increases uncertainty and leads to postponed purchase decisions, affecting demand throughout the chain, including in Mexico,\u201d Salum said.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"26\" data-block-id=\"12\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">In financial terms, Iochpe-Maxion saw \u201ca reduction of roughly R$700 million in revenue, equivalent to about 35% of revenue in North American structural components,\u201d he said.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"22\" data-block-id=\"13\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">Based on conversations with clients and analysis from specialized consultancies, the company expects demand to normalize in the second half of 2026.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"23\" data-block-id=\"15\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">\u201cThat view is supported by rising orders for heavy-duty vehicles since late 2025, a trend that strengthened at the start of this year.\u201d<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"2\" data-block-id=\"16\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\"><strong>Rising prices<\/strong><\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"53\" data-block-id=\"17\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">For Taurus, a new 10% tariff announced by Trump on the same day as the court ruling, under a different legal provision in U.S. trade law, was largely offset by the 7% price increase the company imposed on its products in the U.S. at the start of the tariff shock, according to Nuhs.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"43\" data-block-id=\"18\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">To reduce the impact, the company also activated assembly lines at its Taurus USA subsidiary in Georgia, shifting to exports of parts, which carry lower value than fully assembled products. All pistols in the G family are now made at the U.S. unit.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"37\" data-block-id=\"19\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">\u201cIn addition, we took radical measures on productivity, whether through headcount reduction or changes in our production processes,\u201d Nuhs told Valor. Even so, Taurus estimates it paid $18 million in tariffs in 2025 and early this year.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"23\" data-block-id=\"20\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">The company hired two law firms in the U.S. to seek reimbursement of those tariffs and recently decided to continue with only one.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"2\" data-block-id=\"21\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\"><strong>Mixed picture<\/strong><\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"44\" data-block-id=\"22\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">Foundry group Tupy cited the tariff shock as one of the factors pressuring sales of structural components such as engine blocks and cylinder heads in its fourth-quarter performance. Net revenue from that segment fell 5.1% year on year, to R$1.31 billion in the period.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"44\" data-block-id=\"23\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">For this year, Tupy\u2019s management said on the earnings call that it sees positive signs in the external environment, with reduced tariff-related uncertainty translating into higher orders from automakers, which should lift Tupy\u2019s production from the second half onward. The company declined to comment.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"41\" data-block-id=\"24\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">In a report, analysts at Banco Safra said the removal of the 50% tariff should improve the electrical equipment manufacturer WEG\u2019s competitiveness, allowing it to resume direct exports from Brazil to the U.S. rather than relying on Mexico as an intermediary.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"27\" data-block-id=\"26\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">In an interview with Valor in October last year, Chief Financial Officer Andr\u00e9 Rodrigues said the company\u2019s Mexican unit was almost entirely dedicated to the U.S. market.<\/p>\n<\/div>\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"49\" data-block-id=\"27\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">On the fourth-quarter earnings call, after the tariffs were struck down, Rodrigues said it was still too early to draw a new scenario and noted that the 50% tariff on imports of steel, aluminum and several related products remains in force under Section 232 of the Trade Expansion Act.<\/p>\n<\/div>\n<div data-track-category=\"multicontent\" data-track-action=\"ultimo chunk conteudo\" data-track-noninteraction=\"false\" data-track-scroll=\"view\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"45\" data-block-id=\"28\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">In a note on the results, Citi said that although revenue remained under pressure, WEG\u2019s 34% gross margin in the fourth quarter suggests the company \u201cis improving its mix and dealing with tariff effects more quickly than the market had anticipated.\u201d WEG declined to comment.<\/p>\n<p data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">*By\u00a0Nelson Rocco\u00a0\u2014 S\u00e3o Paulo<\/p>\n<p data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Article links\">Source: Valor International<\/p>\n<p>https:\/\/valorinternational.globo.com\/<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>From Taurus to WEG, companies say U.S. trade barriers hurt revenue and margins, even as some effects begin to ease &nbsp; &nbsp; &nbsp; 04\/01\/2026\u00a0 Iochpe-Maxion plant in Casta\u00f1os, Mexico: revenue declines as an indirect effect of tariffs \u2014 Photo: Divulga\u00e7\u00e3o Gunmaker Taurus expects at some point to recover $18 million it paid in export tariffs [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8106],"tags":[26837],"class_list":["post-98059","post","type-post","status-publish","format-standard","hentry","category-murray-news","tag-u-s-tariffs-cut-into-sales-of-brazilian-manufacturers"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - 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