{"id":96515,"date":"2025-11-05T11:39:09","date_gmt":"2025-11-05T14:39:09","guid":{"rendered":"https:\/\/murray.adv.br\/?p=96515"},"modified":"2025-11-05T11:39:09","modified_gmt":"2025-11-05T14:39:09","slug":"telefonica-lists-brazil-as-one-of-its-priority-markets-in-five-year-plan","status":"publish","type":"post","link":"https:\/\/murray.adv.br\/en\/telefonica-lists-brazil-as-one-of-its-priority-markets-in-five-year-plan\/","title":{"rendered":"Telef\u00f3nica lists Brazil as one of its priority markets in five-year plan"},"content":{"rendered":"
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Spanish group pledges to expand fiber network and boost B2B revenue<\/strong><\/em><\/h6>\n<\/div>\n<\/div>\n
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11\/05\/2025\u00a0<\/p>\n

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Telef\u00f3nica\u2019s Brazilian operations are set to play a key role in the Spanish multinational\u2019s new strategic plan, which targets \u20ac3 billion in efficiency gains by 2030. The savings goal includes both capital expenditures and operating costs.<\/p>\n<\/div>\n

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As part of its five-year roadmap, Telef\u00f3nica named Brazil, Spain, the United Kingdom, and Germany as priority markets and outlined specific targets for each country.<\/p>\n<\/div>\n

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\u201cWe will grow faster than expected,\u201d Telef\u00f3nica CEO Marc Murtra said at a meeting with market analysts. In Brazil, the company expects key financial metrics to grow above inflation, said Chief Operating Officer Emilio Gayo.<\/p>\n<\/div>\n

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Mr. Gayo highlighted several efficiency opportunities in Brazil, including the sale of legacy copper networks from the country\u2019s former fixed-line telephone concession, digitalization of services, and the use of new technologies such as artificial intelligence to build and manage networks. Telef\u00f4nica Brasil, which operates under the Vivo brand, expects to raise R$3 billion from the copper network sale by 2028, as announced in May.<\/p>\n<\/div>\n

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The plan also calls for expanding the convergence rate of its fixed broadband customer base in Brazil, targeting 74% penetration by 2028, six percentage points above the current 68%. In telecom, convergence refers not only to bundling mobile and fixed-line services, but also to offering non-telecom digital services.<\/p>\n<\/div>\n

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Telef\u00f3nica also aims to grow its business-to-business (B2B) operations in Brazil, increasing the share of digital services in B2B revenue from 38% to 42% by 2028.<\/p>\n<\/div>\n

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The company committed to expanding its fiber-optic network in Brazil, which reached 30.5 million households as of September. It also plans to reduce annual customer churn by 2.5 percentage points, though the current churn rate was not disclosed.<\/p>\n<\/div>\n

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Minority stake sale not on the table<\/strong><\/p>\n<\/div>\n

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In June, a Spanish news outlet reported that Telef\u00f3nica was considering selling a 20% stake in Vivo to reduce its debt, which stood at \u20ac28.2 billion at the end of September. The report triggered widespread speculation in Brazil.<\/p>\n<\/div>\n

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Asked about the potential sale, Mr. Murtra said the company has other capital allocation options beyond those included in the strategic plan, which focuses on operational simplification to improve efficiency.<\/p>\n<\/div>\n

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\u201cThe organic capital allocation strategy is what we\u2019ve outlined,\u201d he said. \u201cIt\u2019s true there are other instruments beyond what we mentioned, but in our \u2018business as usual\u2019 scenario, we are sticking to the plan.\u201d<\/p>\n<\/div>\n

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Sources told Valor there are no plans to sell a stake in Vivo just to raise cash for the parent company. However, Telef\u00f4nica Brasil might use its shares as currency in a future merger or acquisition, though no such deal is currently being negotiated.<\/p>\n<\/div>\n

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Brazil stands out<\/strong><\/p>\n<\/div>\n

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Telef\u00f3nica\u2019s outlook for Brazil contrasts with its plans elsewhere in Latin America. The company confirmed on Tuesday (4) that it intends to exit all Spanish-speaking markets in the region, including Mexico, Chile, and Venezuela, though no timeline was given. The sale of its Colombian operation is already well underway, Mr. Murtra said.<\/p>\n<\/div>\n

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While the strategic plan does not rely on mergers and acquisitions, Mr. Murtra said consolidation remains an option, especially in Europe, where 38 mobile operators are active.<\/p>\n<\/div>\n

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\u201cThere should be European operators with scale comparable to their U.S. and Chinese counterparts,\u201d he said.<\/p>\n<\/div>\n

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Profit rises, dividend cut hits stock<\/strong><\/p>\n<\/div>\n

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In the third quarter, Telef\u00f3nica reported net income of \u20ac276 million, up from just \u20ac3 million a year earlier. Adjusted EBITDA rose 1.2% organically to \u20ac3.07 billion, while revenue fell 1.5% to \u20ac8.96 billion.<\/p>\n<\/div>\n

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Analysts estimate that consolidation in Telef\u00f3nica\u2019s core markets\u2014Brazil, Spain, the UK, and Germany\u2014could generate \u20ac18 billion to \u20ac22 billion in synergies. Those gains could be shared among buyers, sellers, consumers, investors, and innovation projects.<\/p>\n<\/div>\n

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Despite the upbeat projections, Telef\u00f3nica shares fell 13% on the Madrid stock exchange, following the announcement that dividends would be cut in half in 2026. The company plans to pay \u20ac0.15 per share next year, down from \u20ac0.30 in 2025.<\/p>\n<\/div>\n

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\u201cWe believe in the company\u2019s fundamentals, and that\u2019s what we focused on in the plan,\u201d Mr. Murtra said, adding that the board of directors and core shareholders backed the strategy, including the dividend adjustment.<\/p>\n<\/div>\n

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The reporter traveled at the invitation of Telef\u00f4nica Brasil.<\/em><\/p>\n

*By Rodrigo Carro\u00a0\u2014 Madrid<\/p>\n

Source: Valor International<\/p>\n

https:\/\/valorinternational.globo.com\/<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Spanish group pledges to expand fiber network and boost B2B revenue 11\/05\/2025\u00a0   Telef\u00f3nica\u2019s Brazilian operations are set to play a key role in the Spanish multinational\u2019s new strategic plan, which targets \u20ac3 billion in efficiency gains by 2030. The savings goal includes both capital expenditures and operating costs. As part of its five-year roadmap, […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8106],"tags":[26573],"class_list":["post-96515","post","type-post","status-publish","format-standard","hentry","category-murray-news","tag-telefonica-lists-brazil-as-one-of-its-priority-markets-in-five-year-plan"],"yoast_head":"\nTelef\u00f3nica lists Brazil as one of its priority markets in five-year plan - Murray Advogados<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/murray.adv.br\/en\/telefonica-lists-brazil-as-one-of-its-priority-markets-in-five-year-plan\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Telef\u00f3nica lists Brazil as one of its priority markets in five-year plan - Murray Advogados\" \/>\n<meta property=\"og:description\" content=\"Spanish group pledges to expand fiber network and boost B2B revenue 11\/05\/2025\u00a0   Telef\u00f3nica\u2019s Brazilian operations are set to play a key role in the Spanish multinational\u2019s new strategic plan, which targets \u20ac3 billion in efficiency gains by 2030. 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