Owner of SuperFrango chicken meat brand expands production and sales

São Salvador Alimentos (SSA), a leading agriculture company in Goiás that owns the SuperFrango brand, is taking advantage of the good moment of chicken meat market, its core business, to increase sales and expand production. After growing 35% in 2019 and seeing R$1.7 billion in revenues, the company is expected to open its second plant in Nova Veneza, near capital city Goiânia, in a week after investing R$250 million. The new plant will have the capacity to slaughter 160,000 birds a day. The plan is to use higher supply in times of heated demand in the country and abroad to reach R$2 billion in sales this year.

Source: Valor Econômico